We partner with large corporations and mid-sized companies to improve customer experience, reduce operating costs, and increase quality of service. We do it with content.
Aligning content across an organization.
Creating better content more easily and efficiently.
Planning online content that's strategic and successful.
“CSI gives us the analytical approach to content strategy we’re looking for. ”
“I had the pleasure of working with the CSI Inc team as my team and I start on our content strategy journey. Their practical, collaborative and supportive approach really helped bring everyone along in our understanding of content and supported us as we discovered the incredible opportunity we have to deliver better results for our company through content.”
“I like CSI’s approach of getting an understanding, from a stakeholder perspective, of what was working and what wasn't.”
“Working with the team at Content Strategy Inc has been a transformational experience for the David Suzuki Foundation. Their clear direction and leadership has aligned our internal teams. We’ve come away with a plan that feels achievable for stewarding content through its entire life cycle and we’re learning how to truly focus on what our audience wants.”
“You went above and beyond our expectations for this project. Everything from how quickly you worked with our team to start the project, to the collaborative approach you used with our team, the workshops and training/mentoring that occurred, and of course the impressive deliverables that will enable our organization to make the changes required to be more competitive as a tourism destination.”
We’re experts with a diverse range of backgrounds and skills across every area of content strategy. But we’re all passionate about one thing: using content to transform businesses.Meet the team
We’ve previously talked about four meaningful ways to measure content. Recall that defining success metrics falls under the strategize and ideate stage of content lifecycle, and that your content strategy working group can discuss and define them together. Here we’ll dig a little deeper and talk about defining key performance indicators (KPIs) for each area of measurement.Read more
Kathy’s breakout session at this year’s Confab will help you home in on the specific aspects of your content or content practices that will have the biggest impact on your organization. She’ll also show you which content strategy tools and resources to use to improve your high-priority content areas.Read more