We partner with large corporations and mid-sized companies to improve customer experience, reduce operating costs, and increase quality of service. We do it with content.
Aligning content across an organization.
Creating better content more easily and efficiently.
Planning online content that's strategic and successful.
“I like CSI’s approach of getting an understanding, from a stakeholder perspective, of what was working and what wasn't.”
“Working with the team at Content Strategy Inc has been a transformational experience for the David Suzuki Foundation. Their clear direction and leadership has aligned our internal teams. We’ve come away with a plan that feels achievable for stewarding content through its entire life cycle and we’re learning how to truly focus on what our audience wants.”
“CSI gives us the analytical approach to content strategy we’re looking for. ”
We’re experts with a diverse range of backgrounds and skills across every area of content strategy. But we’re all passionate about one thing: using content to transform businesses.Meet the team
Turn your data into stories with personas and scenarios Audience findings aren’t useful if they’re filed away on someone’s hard drive. Gathering content insights is just the beginning. It’s time to take the next step and start building out tools for your content team. Personas are a great place to start. They’re fictional archetypes that […]Read more
Test hypotheses and get the numbers with quantitative research Online surveys are a great method for measuring attitudes or behaviours around content. They’re ideal for putting numbers behind the content insights you gathered during audience interviews.Read more