Articles

Three ways to use the Strategic Content Strategy Canvas

  • ByKathy Wagner
  • |
  • Feb 1 2019
Categories: |Toolbox
Three ways to use the <i>Strategic Content Strategy Canvas</i>

Is it a facilitation tool, a working framework, or a snapshot deliverable? Yes!

View the Strategic Content Strategy Canvas now.

The Strategic Content Strategy Canvas is designed to make sure you have the necessary components in your content strategy.

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CSI’s Strategic Content Strategy Canvas

  • ByKathy Wagner
  • |
  • Jan 29 2019
Categories: |Toolbox
CSI’s <i>Strategic Content Strategy Canvas</i>

How to complete the canvas

View the Strategic Content Strategy Canvas now.

Before using the Strategic Content Strategy Canvas, you may want to read a general overview of how to put more strategy into your content strategy or get some ideas about how to use the canvas in your content strategy work.

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Our Content Assess and Progress (CAaP) methodology: A sneak peek

  • ByJessica Stewart
  • |
  • Apr 18 2018
Categories: |News
Topics: |CAaP |Kathy Wagner
Our Content Assess and Progress (CAaP) methodology: A sneak peek Photo by rawpixel.com on Unsplash

We’re sharing our approach to content strategy

Our work at Content Strategy Inc (CSI) has always been methodology based. We describe our process as a mix of science and art: a research-based, creative collaboration. Now, we’re excited to be able to share our approach with others, through the Content Assess and Progress (CAaP) methodology.

I sat down with CSI’s Founder, Kathy Wagner, and talked to her about CAaP and what content teams can look forward to.

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Case study

TELUS Customer support

Governance

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Case study

Adoptive Families Association of BC

Website content strategy

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