Make high-impact content improvements
We’re so pleased to announce that Kathy will be speaking at Confab 2018 in Minneapolis this May 21 – 23.
Kathy’s breakout session will help you home in on the specific aspects of your content or content practices that will have the biggest impact on your organization. She’ll also show you which content strategy tools and resources to use to improve your high-priority content areas.
Web Summit 2017
Exploring humanity in all we do.
For me, Web Summit was a mixed bag. With 20-minute sessions scattered throughout four large trade-show-style pavilions and one large arena, and hundreds of vendors competing for precious moments of your time, it seemed targeted to people with short attention spans who liked to network. Most of the sessions I attended reinforced what we already know in our industry: audience comes first, do your homework, have a strategy, choose quality over quantity, and be prepared to quickly pivot and adapt.
Web Summit opening night: All about humanity
Even before Web Summit officially opened, they dished up some inspiring speakers with surprisingly human perspectives. In the 1.5 hour opening event, I was expecting to hear about the limitless possibilities of future technologies, but the main theme of the evening was about meeting the challenges and responsibilities of ensuring that technology improves humanity rather than damages it.