Content process models
Content leaders know how important it is to manage content through its lifecycle. If you’re on the ball and your content team is streamlined and efficient, you’ll do this by articulating content processes to make sure that everyone involved, from stakeholders to subject matter experts to content creators, has a shared understanding of the work being done.
Who said change management can’t be fun?
Our senior CSI team members spent three days last week in Parksville, B.C. taking the Prosci Change Management Certification Program.
Stay tuned for details on our learnings (of which there were many – What a fantastic program!) But for now: the fun. Each evening we participated in a fun, team event designed to move us out of our comfort zone and deal with change in some way. If only all organizational change was this easy!
A Tourism Saskatchewan case study
I was thrilled to co-present with Tourism Saskatchewan‘s Manager of Communications Elizabeth Braitenbach at MARCOM last week. Our case study presentation shared CSI’s step-by-step approach to implementing a content strategy with Tourism Saskatchewan, from discovery to solutions. Thanks again to the great people at MARCOM for inviting us!