Articles

Start the content strategy conversation: Prepare your organization for change

  • ByTeam CSI
  • |
  • Oct 10 2017
Categories: |Toolbox
Start the content strategy conversation: Prepare your organization for change Photo by Mathias Jensen on Unsplash

It’s hard work getting people to do what you want, whether you’re the leader of a content team or a parent of a teenager. The challenge almost always boils down to the same thing, for changes from unloading the dishwasher to creating content in a new way.

Without the right motivation to change, people would rather stick to what they know, even if the status quo is more painful, ineffective, and unsatisfying.

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Content leaders: Manager, strategist, or practitioner?

  • ByKathy Wagner
  • |
  • Aug 1 2017
Categories: |Ideas
Content leaders: Manager, strategist, or practitioner?

What kind of content leader does your company need?

In a job interview for a mid-level position, I was once asked “When you move into a senior role, do you see yourself as a strategist, a manager, or a practitioner?” Until that moment, I hadn’t realized that there are different paths that people can take to grow their skills and build their career.

Now, when I’m working with large organizations to help them articulate and hire senior-level content positions, I often come back to a variation of that question: Does your company require a strategist, a manager, or a practitioner?

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Coordinating multiple teams across time zones for the Investors Group project

  • ByBlaine Kyllo
  • |
  • May 8 2017
Categories: |News

There’s nothing quite like Winnipeg in December. Unless you’re comparing that experience to Winnipeg in January. On one of my trips to the city I was informed that there have been days at Portage and Main when it was colder than on Mars.

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