Articles

Authoring and governance models: Finding a balance

  • ByTeam CSI
  • |
  • Jan 29 2018
Categories: |Ideas
Authoring and governance models: Finding a balance Photo by Jeremy Thomas on Unsplash

Who’s responsible for your content?

Terms like authoring model and governance model can sound a bit intimidating. But really, they just refer to who’s responsible for creating content and making content decisions within a company.

It’s really important to understand what the options are so you know what method you’re using, and you can decide if it’s really what’s best for your company. Why? Because the content authoring and governance models you choose have tremendous impact on content development processes and the resulting quality of your content.

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Process to the people: How governance can power content teams [Slides]

  • ByTeam CSI
  • |
  • Nov 20 2017
Categories: |News |Events
Process to the people: How governance can power content teams [Slides]

Content process models

Content leaders know how important it is to manage content through its lifecycle. If you’re on the ball and your content team is streamlined and efficient, you’ll do this by articulating content processes to make sure that everyone involved, from stakeholders to subject matter experts to content creators, has a shared understanding of the work being done.

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It’s alive! The content lifecycle

  • ByTeam CSI
  • |
  • Oct 16 2017
Categories: |Toolbox
It’s alive! The content lifecycle Photo by Boris Smokrovic on Unsplash

Think of content as a living thing

Regardless of type or format, channel or platform, all content moves through a life cycle. It’s all conceptualized, planned, created, and maintained in some way by someone.

If you’re looking at improving your content processes, we recommend using the content lifecycle as a framework. This will ensure you have processes for every stage of your content.

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Case study

TELUS Customer support

Governance

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Case study

Adoptive Families Association of BC

Website content strategy

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