Helping our clients manage the change of content strategy
The senior members of our CSI team spent were in Parksville, BC recently at a three-day Prosci Change Management Certification Program. The course was an intensive immersion into Prosci research, methodology, and tools for the three stages of change.
Creating a content strategy is the easy part. Affecting the organizational change needed to execute the strategy is not so easy.
Some of us at Content Strategy Inc recently attended the IIBA speaker event, Adding Change Management to a Business Analyst Skillset. Business consultant Alexander Stanisic shared his experience in helping companies align strategy, people, process, structures, and culture in order to execute lasting organizational change.
There were so many great take-aways for us as content strategists! Here are our top five:
New director of content strategy hire the latest in a growth spurt for CSI
Following on the heels of three new hires in as many months, CSI has added a director of content strategy to its ranks.