Articles

Content in Practice: Geoffrey Daniel from the Allard School of Law at UBC

  • ByBlaine Kyllo
  • |
  • Jun 24 2019
Categories: |News
<i>Content in Practice</i>: Geoffrey Daniel from the Allard School of Law at UBC

When a website redesign becomes a content governance project

On the Content in Practice podcast, Geoffrey Daniel (Twitter, LinkedIn) talks about bringing a user focus and content governance to the website of the Allard School of Law at the University of British Columbia.

Read more

Adding content to your UX methodologies

  • ByKathy Wagner
  • |
  • May 16 2019
Categories: |Toolbox
Topics: |User Experience
Adding content to your UX methodologies Photo by Daria Nepriakhina on Unsplash

Yes, content is experience!

As a user-experience or customer-experience professional, you’re in a strong position to advocate for content strategy in your organization. If formal content strategy is not an option, you can adopt a “stealth content strategy” approach by quietly integrating content considerations into your current UX practices. It doesn’t need to take any extra time or budget — you can get a lot of benefits from simply applying a content lens to activities you’re already doing.

Here, we discuss three ways to include content in your current methodologies: in your user research, in your toolkits, and in your design deliverables.

Read more

Levelling up: Improving content strategy skills at Confab

  • ByBlaine Kyllo
  • |
  • Apr 30 2019
Categories: |Events
Topics: |confab |Conference
Levelling up: Improving content strategy skills at Confab Photo credit Confab

I’ll be honest with you. I’m productive. I can get a lot done in a week.

But I don’t know that I’ve ever experienced three days as fulfilling as last week, when I attended Confab 2019.

My goal in being in Minneapolis at this event was to make myself more valuable to our clients. I was looking to level up my skills and add tools to my kit.

The program put together by Kristina Halvorson and her team at Brain Traffic was promising and did not disappoint.

Read more
Case study

TELUS Customer support

Governance

View our work
Case study

Adoptive Families Association of BC

Website content strategy

View our work

Looking for content help? We'd love to work with you.

Get in touch