Good content process and workflow is how good work gets done
Good content processes are all about getting the work done, quickly and easily. It’s the “people” part of rewriting content, and outlines how people will interact with each other as they work together to get the content revisions ready for publication. Good workflow helps people through well-designed technology interactions that make the content revision process even easier.
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Having a good writing team is essential
Building the right writing team doesn’t mean throwing a couple of writers at the problem and expecting them to figure things out. When you have thousands of pages of dense content to rewrite, you need to ensure you have all roles and responsibilities covered and that the writers can work within (or help to develop) defined processes and workflow. They need to be familiar with the support tools they’ll be using, and work within your established timeline and budget.
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How a digital content team prepared for the Toronto Raptors to win the NBA championship
On the Content in Practice podcast, Peter Kelly (Twitter, LinkedIn) talks about how his content teams are able to manage some of the content operations for an organization that includes seven professional sports teams, including the NBA champion Toronto Raptors. Produced by Kathy Wagner and Blaine Kyllo, theme music by Lee Rosevere.
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